Case Studies
2
min read

How Seer Interactive Used an SEO AI Agent to Unlock 28% More Clicks

Published:
May 14, 2025
Updated:
May 15, 2025

Most SEO agencies face a frustrating reality: juggling disconnected tools, drowning in data, and investing hours in tedious tasks — all for insights that too often miss the mark.

But imagine replacing all that fragmented effort with a single, intelligent AI agent: one that connects directly to live data from Google Search Console, analyzes competitors, drafts tailored recommendations, and even assists with implementation.

That’s exactly what Seer Interactive set out to test when they launched an SEO AI agent using NinjaCat.

And within a week, they had the proof: a 28% increase in clicks on a key page.

You can read the full technical breakdown and watch a video walkthrough in Seer’s original blog post.

The Challenge: Turning SEO Insight Into Action

For most digital marketing teams, pulling data is no longer the problem. It’s what comes next that slows everything down.

Seer Interactive, one of the most forward-thinking SEO agencies in the industry, wanted to see if they could bypass the typical grind — manually pulling data, analyzing ranking gaps, reviewing competitor pages, and drafting optimization plans — by turning the entire workflow over to an SEO AI agent.

The hypothesis: if NinjaCat’s agent could integrate data, analyze content, and surface smart recommendations all within one environment, they could not only save time — they could drive better outcomes.

“Live data, fewer tabs, measurable outcomes… that’s the promise behind genuine agent workflows,” said Jordan Strauss, Sr. Strategy & Generative AI Lead, Seer Interactive. “I wanted to prove that an SEO workflow could run start to finish in one environment. Not endless tabs.”


Their goal wasn’t to replace human strategists but to amplify their impact by cutting out repetitive steps and letting the agent surface the smartest opportunities for improvement.

The Solution: Build an SEO AI Agent With NinjaCat

Seer’s team connected NinjaCat’s built-in Google Search Console integration to identify striking-distance keywords — those ranking in positions 7 to 15, just outside the top spots.

From there, NinjaCat’s SEO AI agent:

  • Pulled live SERP data to assess competitive positioning
  • Mapped target keywords to underperforming landing pages
  • Analyzed the agency’s own content against top-ranking competitors
  • Generated a structured, actionable optimization plan

Most importantly, the agent did all of this without human copy-pasting and without external tools.

“A well‑built agent collapses that sprawl into a single workspace, turning context‑switching time into decision‑making time,” Jordan explained.

“A quick litmus test for how ‘agentic’ a process really is comes down to two counts: browser tabs opened, copy‑and‑paste actions required by me. When both numbers get close to zero, you know automation is carrying the load.”

The Results: 28% More Clicks, Zero Copy-Paste

Within seven days, Seer’s optimized page jumped to position 6 for the target phrase and logged a 28% uplift in clicks.

Why It Matters for Agencies and Marketing Teams

What Seer’s experience shows is that AI agents for marketing aren’t just theoretical tools — they are practical accelerators for those ready to move beyond traditional digital marketing automation.

AI agents aren’t here to do “stuff for stuff’s sake.” They’re here to deliver real business outcomes:

  • AI agents can take on routine but essential marketing tasks, freeing human teams to focus on strategy and creativity. Keeping humans in the loop for critical strategy decisions.
  • Agentic workflows, when designed well, deliver not just efficiency but measurable business outcomes. Measuring impact based on clicks, rankings, and leads — not just tasks completed.
  • Connecting first-party data sources like GSC, GA4, and Google Ads to AI agents creates a competitive edge in a landscape where speed, precision, and context matter.

NinjaCat’s agents help top agencies like Seer collapse manual complexity into automated intelligence, letting analysts, strategists, and client success teams focus on what really matters: results.

Ready to Transform Your SEO Workflow?

If you’re ready to see how NinjaCat’s AI agents can supercharge your SEO, digital ads, or marketing ops — let’s talk.

We’ll walk you through the full prompt chain, show you the step-by-step build, and explore how to tailor AI-driven workflows to your agency’s needs.

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