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New Integrations: Perfect Audience, Choozle, Grade Us and Amazon Ads

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New Integrations: Perfect Audience, Choozle, Grade Us and Amazon Ads

Some of our best suggestions have come from clients like you who keep NinjaCat fresh with the best integrations.  This week we welcome 4 new integrations, Perfect Audience, Choozle, Grade Us and Amazon Ads.  Let’s take a deeper look at what you can do with these new integrations.

Perfect Audience is a powerful retargeting integration that you can now use in your client reports.  Here are the metrics and dimensions available to you in NinjaCat with the Perfect Audience integration.



Dimensions:

Ad Click Url

Ad Dimensions

Ad Facebook Body

Ad Facebook Title

Ad ID

Ad Name

Ad NID

Ad State

Ad Type

Campaign ID

Campaign NID

Campaign State

CampaignType

Conversion ID

Conversion Name

Conversion NID


Metrics:

Adjusted Conversion Revenue

Adjusted Post Click Revenue

Adjusted Post View Revenue

Click Conversions

Clicks

Conv. Rate

Costs

CPC

CPM

CTR

Impressions

Post Click Revenue

Post View Revenue

Revenue

View Conversions

NinjaCat also welcomes our friends at Choozle, a self-service digital advertising software platform with control at its core.  Execute programmatic ad campaigns at scale and rock your paid display campaigns. Choozle makes it easy to setup a digital advertising campaign leveraging a number of targeting tactics, and then bring that data into NinjaCat and aggregate it with your other marketing campaigns and Google Analytics. Deliver a high quality, c-level executive report that gets right to the point.  Bring in these dimensions and metrics with the Choozle Integration.



Dimensions:

Ad Group ID

Ad Group Name

Campaign ID

Campaign Name


Metrics:

Clicks

Conv. Rate

Conversions

Cost

Cost / Conv.

CPC

CPM

CTR

Impressions Bid On

Impressions Won

Win

Grade Us is a customer review management platform.  Collect and report on your reviews and ratings.  Aggregate ratings and deliver feedback reports for your clients at all levels.  Some of the dimensions and metrics NinjaCat brings in are:



Dimensions:

Category

Email Address

ID

Image URL

IP Address

Is Claimed

Is Closed

Is Listed

Is Monitored

Is Streamed

Is Verified

Response Notes

Response Status

Snippet

URL


Metrics:

Aggregate Rating

Check-ins Count

Rating

Reviews Count

Amazon Ads, welcome!  Bring in CTR, CPC, CPM, Clicks and more from your Amazon Ads campaigns.  Put this data against any social or search PPC campaigns and really drive home the story of your marketing efforts.  Combine with other campaigns to provide a high level report for c-level executives or drill deep into all the metrics and dimensions available.  

Dimensions:

Ad Group ID

Ad Group Name

ASIN

Campaign ID

Campaign Status

Currency

Keyword ID

Keyword Text

Match Type

Other ASIN

Placement

Query

SKU


Metrics:

Attributed Conversions

Attributed Conversions: Same as SKU

Attributed Sales

Attributed Sales: Other SKU

Attributed Sales: Same as SKU

Attributed Units Ordered

Attributed Units Ordered Other SKU

Campaign Budget

Clicks

Conv. Rate

Cost

Cost / Conv.

CPC

CPM

CTR

Impressions

There is also plenty of new features. To read the entire update, visit our support page: Release Notes

New Features

Font Request - ASAP

  • ASAP font is now available for formatting widgets and reports, including global and widget level styling.

NinjaTrack - Support for Argentina & Hong Kong

  • Added support for Hong Kong and Argentina numbers.
  • Local and toll-free numbers are supported for both Countries.
  • Numbers are formatted to reflect each region’s area codes and telephone numbers
  • Note: For Argentina, the 4 digit area code is not yet supported

Report List Improvements

  • The ‘Running’ status has been replaced with the following status values:
  • Scheduled
  • Queued
  • Getting data
  • Getting data (X of Y)
  • Queuing Report
  • Creating Report

Number of Accounts - Constant Calculated Metric

  • A new NUM_ACCOUNTS constant was added to the custom calculated metric editor.
  • This constant displays the ‘number of accounts’ for given dimensions and metrics.
  • The value of the constant should be determined on a row-by-row basis.
  • For example, if the table is segmented by Account:
  • Each row in the table body should have a value of 1 because each row belongs to a single account
  • The value in the total row should be equal to the number of unique accounts in the entire table
  • For example, if the table is segmented by Campaign Name:
  • Each row in the table body should have a value equal to the number of accounts which contributed to that campaign
  • The value in the total row should be equal to the number of unique accounts in the entire table.
  • If this constant is the only metric selected in a widget, then no data will be returned.

Google Maps - Geographic Map Chart

  • A new Google map widget was created so that metrics can be shown over a geographical area:
  • The widget has zoom in/out, latitude and longitude options
  • Only one provider is currently available: Google Analytics
  • See New Map Widget: Cluster Map for more information

Scott Guttenberger



Author:
Scott Guttenberger is the Director of Marketing for NinjaCat. He regularly writes on topics concerning paid search, paid social, display and retargeting. With more than 10 years of marketing experience, Scott has held both in-house and agency positions. He provides search marketing and demand generation advice for companies and can be found on Twitter as @SkotTheMarketer.

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