Paid Search

Keyword Cannibalization Mapper

Self-contained

Runs per account

What it does

Detects keywords across different campaigns or ad groups competing for the same search queries in Google Ads. Quantifies the CPC inflation caused by internal auction competition.

What it outputs

Keyword pairs
Shared search terms
CPC comparison
Estimated excess spend
Recommendation to consolidate
Use negatives

How it runs

Deploy it per account across your whole portfolio. It works off your governed Data Cloud, so every run reads the same numbers your reports do, and it waits for your approval before anything changes in a live account.

See this agent run on your accounts.

Every agent in the library, working off your own data, approved by your team.

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Data it works with

Google Ads

Bing-Ads

What it needs

Self-contained

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Campaign Performance Monitoring

ROAS Threshold Enforcer

Flags ad campaigns or ad groups falling below a client-defined ROAS floor for 7+ consecutive days.

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Performance Analytics & Reporting

Channel Contribution Calculator

Calculates each marketing channel's (Search, Social, Display, Video, Email) contribution to total conversions, revenue, and spend as a percentage-of-total breakdown.

Self-contained

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