Paid Search

Match Type Migration Recommender

Self-contained

Runs per account

What it does

Identifies exact-match keywords that could be safely broadened to phrase or broad (based on search term data showing relevant queries) and broad-match keywords that should be restricted (based on irrelevant query triggers).

What it outputs

Keyword
Current match type
Recommended match type
Supporting evidence
Expected impact

How it runs

Deploy it per account across your whole portfolio. It works off your governed Data Cloud, so every run reads the same numbers your reports do, and it waits for your approval before anything changes in a live account.

See this agent run on your accounts.

Every agent in the library, working off your own data, approved by your team.

Get a Demo

Data it works with

Google Ads

Bing-Ads

What it needs

Self-contained

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Daily Spend Pacing Monitor

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ROAS Threshold Enforcer

Flags ad campaigns or ad groups falling below a client-defined ROAS floor for 7+ consecutive days.

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Channel Contribution Calculator

Calculates each marketing channel's (Search, Social, Display, Video, Email) contribution to total conversions, revenue, and spend as a percentage-of-total breakdown.

Self-contained

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